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allen international FS

Tag Archive

Below you'll find a list of all posts that have been tagged as “FS”

The High Street Is Dead

The branch IS in fact dead… but only as we know it.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology

The Artisanal Financial Retailer

Whether they are brewers or booksellers, artisan businesses are gaining traction.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology

Design for better relationships

Design for conversations changes the branch in line with what customers want.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
The importance of a value proposition

The importance of a value proposition

It is surprising how many designers are not tuned in to the value their work has in growing and retaining customer numbers.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
new world branding

New World Branding

Read any branding related blog and you will see authors shouting ‘the future is all about data’… and to a certain degree, they are right, but they are not completely right.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
brand promise burger

How important is a Brand Promise?

The carefully crafted photograph on the right, with the plump bun, carefully manicured filling and soft lighting is a far call from the reality of the product many of us are served – shown on the left.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
standing out red shoes

Brand DNA: genuine, unique, you

When it comes to creating experiences for companies, I am still surprised, even today, to hear clients say ‘We don’t just want to be another… we want something really unique’.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
connect people laying on grass

What it means to connect emotionally?

As the tentacles of technology stretch further and further into our everyday lives, so does the ability for organizations to harvest more and more information about customers emotional responses to their products and services.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
relevancy social media

The battle for relevancy

Social media is changing everything, especially in the retail business. Over the past twelve months, we have seen banks enabling features that help customers send money to others using these and other channels. This trend is developing fast, so fast in fact that some believe social media platforms may be the banks of the future.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalrelevancyRetail bankingTagged BankingTechnology
the phygital future

The phygital future

In this article we explore what role stores could play in a Phygital future (a combination of physical and digital), and explore how this combination could be used to engage customers in the most profound ways.

brandCustomer ExperienceDesigndigitalFinancial ServicesFSPhygitalRetail bankingTagged BankingTechnology

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